You Mean You Haven’t Pivoted From Comps To Influencer Marketing Yet?

If you have any interest in driving down comps while filling up full price seats, there are two articles you simply must read. The first is from violinist Holly Mulcahy* in a Neo Classical post from 6/15/2018 where she talks about the vast untapped potential influencer marketing can have on improving meaningful audience development activities. Simply put, Mulcahy is the model of what a classical music influence can look like. Given … Continue reading You Mean You Haven’t Pivoted From Comps To Influencer Marketing Yet?