How Strong Is Your Content Game?

The Association of Arts Administration Educators (AAAE) is holding a content competition open to arts administration researchers, instructors, and practitioners.

They’re looking for content that exemplifies, expounds upon, or aligns with The Wallace Foundation’s Nine Effective Practices of Audience Building.

Adaptistration People 159One winner will receive an $800 cash prize and one complimentary registration to their 2017 conference in Edinburgh, Scotland (so cool) where they will also have the opportunity to present and discuss their winning entry at the conference.

Entries will be reviewed by a panel of judges comprised of audience building and/or arts and culture research experts from the field and AAAE plans on announcing adjudicators soon.

Don’t Procrastinate!

Deadline for submissions is Friday, 03/24/2017 so get in gear and submit your entry to AAAE at

Entries must consist of:

  • A cover letter that includes brief biographical information of the entry author(s)/creator(s), a summary of the entry, and any historical or circumstantial context that should accompany the entry.
  • An electronic presentation of the entry. Examples include: PDFs of articles or case studies, short-form video or digital presentations, or an online portfolio.

Winners will be announced no later than April 20.

For more details, head over to the AAAE Content Competition page.

About Drew McManus

"I hear that every time you show up to work with an orchestra, people get fired." Those were the first words out of an executive's mouth after her board chair introduced us. That executive is now a dear colleague and friend but the day that consulting contract began with her orchestra, she was convinced I was a hatchet-man brought in by the board to clean house.

I understand where the trepidation comes from as a great deal of my consulting and technology provider work for arts organizations involves due diligence, separating fact from fiction, interpreting spin, as well as performance review and oversight. So yes, sometimes that work results in one or two individuals "aggressively embracing career change" but far more often than not, it reinforces and clarifies exactly what works and why.

In short, it doesn't matter if you know where all the bodies are buried if you can't keep your own clients out of the ground, and I'm fortunate enough to say that for more than 15 years, I've done exactly that for groups of all budget size from Qatar to Kathmandu.

For fun, I write a daily blog about the orchestra business, provide a platform for arts insiders to speak their mind, keep track of what people in this business get paid, help write a satirical cartoon about orchestra life, hack the arts, and love a good coffee drink.

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