Conventional Wisdom Is Rarely Either: Discuss.

Do you know what a HiPPO is? I bet you’ve encountered one in a meeting whether you knew it or now. For those unfamiliar with the acronym, HiPPO stands for Highest Paid Person’s Opinion.

HiPPo’s can be a real challenge to work with, especially if your goal is to create a data driven culture.

To help turn the tide of HiPPO driven conventional wisdom, I published an article at ArtsHacker yesterday that provides one of the best Google Analytics sourced examples you can use to help dispel conventional wisdom and begin building a healthy data driven culture.

GA Skills For Creating A Data Driven Culture: Secondary Dimensions

Share and enjoy.

About Drew McManus

"I hear that every time you show up to work with an orchestra, people get fired." Those were the first words out of an executive's mouth after her board chair introduced us. That executive is now a dear colleague and friend but the day that consulting contract began with her orchestra, she was convinced I was a hatchet-man brought in by the board to clean house.

I understand where the trepidation comes from as a great deal of my consulting and technology provider work for arts organizations involves due diligence, separating fact from fiction, interpreting spin, as well as performance review and oversight. So yes, sometimes that work results in one or two individuals "aggressively embracing career change" but far more often than not, it reinforces and clarifies exactly what works and why.

In short, it doesn't matter if you know where all the bodies are buried if you can't keep your own clients out of the ground, and I'm fortunate enough to say that for more than 15 years, I've done exactly that for groups of all budget size from Qatar to Kathmandu.

For fun, I write a daily blog about the orchestra business, provide a platform for arts insiders to speak their mind, keep track of what people in this business get paid, help write a satirical cartoon about orchestra life, hack the arts, and love a good coffee drink.

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