This seems to be a week of realization when it comes to a larger need to move away from jargon and toward more accessible language.
Joe Patti posted something yesterday that introduced me to a wonderful article by Trevor O’Donnell that espouses the need for dejargonizing marketing material. Hot on the heels of Joe’s post is one from Ceci Dadisman at ArtsHacker that takes an even deeper dive into this subject.
I am a little disappointed in myself that I didn’t know about the Plain Language Act President Obama signed into lay in 2010 that requires federal agencies to write “clear government communication that the public can understand and use.”
For the longest time, I’ve wanted to have enough spare time to build a cultural De-Jargonizer along the lines of this one that exists to help scientists and science communication trainers improve and adapt vocabulary use for a variety of audiences. While it’s designed for the scientific community, it does a pretty good job at jargon heavy, pedantic program notes.
In the meantime, here’s a resource list for all of these articles: