Drew McManus on the Orchestra business | est. 2003

Strategic Planning

Examining Dallas’ “Bold Plan For Greatness” Part 1

Tue, Feb 2, 2006
In 2004, the Dallas Symphony Orchestra initiated a 10 year strategic plan with the goal of establishing the organization as one of the top five American orchestras in artistic level and a community landmark similar to the Dallas Cowboys. Since then, I’ve had the opportunity to review Dallas’ plan and talk to their president and
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