More On Mobile Website Readiness

Last week, Thomas Cott delivered a mobile website focused You’ve Cott Mail that features a trio of web articles which reinforces much of what we’ve covered here. All three are worth your time as they dive into additional directions not covered here, plus it is always good to confirm ideas elsewhere.

[ilink url=”” icon=””]5 reasons why your nonprofit needs a mobile website[/ilink]

[ilink url=”″ icon=””]Should you build a separate mobile site or use “responsive design”?[/ilink]

[ilink url=”” icon=””]Mobile website traffic and arts organisations: some figures[/ilink]

  • I particularly enjoyed the bit in this article toward the end where the author laments the sad state of transaction tracking between a website and third party ticketing provider. I can almost hear the whiplash from IT folks out therein this field nodding their heads in agreement on this one.

I know all of this might seem like geek-speak but knowing some basic differences between an app, mobile website, and responsive design could end up saving your organization a ton of money. If nothing else, knowing the importance of fundamental mobile readiness and inserting it into the design process amidst the initial onslaught of App Hysteria when The Venture Platform was in its development stages has paid off in spades for its users!

Apps are still way cool and groups that go through a good process to figure out if they really need one or not will be better for it.

About Drew McManus

"I hear that every time you show up to work with an orchestra, people get fired." Those were the first words out of an executive's mouth after her board chair introduced us. That executive is now a dear colleague and friend but the day that consulting contract began with her orchestra, she was convinced I was a hatchet-man brought in by the board to clean house.

I understand where the trepidation comes from as a great deal of my consulting and technology provider work for arts organizations involves due diligence, separating fact from fiction, interpreting spin, as well as performance review and oversight. So yes, sometimes that work results in one or two individuals "aggressively embracing career change" but far more often than not, it reinforces and clarifies exactly what works and why.

In short, it doesn't matter if you know where all the bodies are buried if you can't keep your own clients out of the ground, and I'm fortunate enough to say that for more than 15 years, I've done exactly that for groups of all budget size from Qatar to Kathmandu.

For fun, I write a daily blog about the orchestra business, provide a platform for arts insiders to speak their mind, keep track of what people in this business get paid, help write a satirical cartoon about orchestra life, hack the arts, and love a good coffee drink.

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