Drew McManus on the Orchestra business | est. 2003

Using Basecamp For Season Planning

Thu, Feb 2, 2012
by Drew McManus
basecamp
I recall having a conversation with the executive director for an under $2 million budget group several months ago and he was recounting some of the immediate hurdles he encountered when stepping into the job. One of the more nagging issues was the complete lack of a season planning calendar and to add insult to
Keep Reading
No comments

Finding The Elusive Non-Economic Conversion Goal

Wed, Feb 2, 2012
by Drew McManus
When it comes to website design, identifying the primary conversion goals is pretty straightforward: sell tickets and collect donations. But what about all the other content; should everything on the site be designed to funnel into the hard-sell targets? In short, no; but the lack of clearly defined conversion goals can make content planning a
Keep Reading
,
No comments
Previous

Click. Buy. Done.

Connect with patrons. Streamline processes. Increase revenue.

Your patrons are used to buying experiences from Amazon, Google, and Apple, so why would you give them anything less?

Our Ticketing CRM gives patrons the experience they expect while offering powerful ticketing, fundraising, and membership features that are easy for both of you to use.

Learn More Book A Demo

Adaptistration by Drew McManus LLC is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International.
Permissions beyond the scope of this license may be available at https://adaptistration.com/about/terms-of-use-and-permissions/.

PROFESSIONAL DISCLOSURE

Given the author’s position as an arts consultant and technology provider, he does not publish articles examining or focusing on current clients without first obtaining the client’s written permission.

EDITORIAL COMMITMENT

In order to ensure accuracy and provide a comprehensive perspective on any topic, I allow any individual or person officially representing an organization that appears in any Adaptistration article to submit a response which will be published, unedited. Responses are limited to 200 words and must address the issues at hand and the individuals and/or organizations must also be willing to maintain an open dialog for continued discussion.