TAFTO
Alex Ross Is Absolutely Right
Mon, Feb 2, 2010
by Drew McManus
The 2/3/2010 edition of the New Yorker published a piece by Alex Ross that examines attendance trends throughout the nonprofit performing arts. Unlike most of the shoulder shrugging set in this field, Ross decides to look at the issues in practical terms and concludes that in order to begin attracting members from Generation X to
A Sneak Peek At TAFTO 2010 Contributors
Thu, Feb 2, 2010
by Drew McManus
Take A Friend To The Orchestra (TAFTO) 2010 is only two months away and in order to give orchestras interested in putting together a TAFTO oriented event something to work with, I wanted to announce the first round of confirmed contributors. Lynn Harrell; renowned cellist and author of the weblog There’s Always Room For Cello.
TAFTO 2009 Contribution: Oh Snap!
Fri, May 5, 2009
by Drew McManus
It was bound to happen sometime and it looks like the 2009 Take A Friend To Orchestra (TAFTO) month will have to come up one contribution short. My apologies to everyone stopping by for today’s contribution from Andrew Patner but due to a series of wacky events, we’ll have to leave you hanging. Nonetheless, you’ll
TAFTO 2009 Contribution: Philip Paschke
Thu, Apr 4, 2009
by Drew McManus
It’s always a pleasure to see orchestras get involved with Take A Friend To Orchestra (TAFTO) month and it’s equally thrilling to see the idea spread across the border to Canada. In today’s contribution, Edmonton Symphony Orchestra (ESO) New Media Specialist (I like how orchestras are defining these new positions), Philip Paschke, chronicles his organization’s
TAFTO 2009 Contribution: Curt Long
Wed, Apr 4, 2009
by Drew McManus
Curt Long is a perfect example of the sort of fantastic orchestra executives you don’t hear enough about. After a long and successful tenure as Dayton Philharmonic’s executive director, he recently assumed the same duties with the Alabama Symphony. Curt’s Take A Friend To Orchestra (TAFTO) contribution focuses on how orchestras need to get outside
