Drew McManus on the Orchestra business | est. 2003

Web/Tech

Change Your [*******] Password Already!

Mon, Jun 6, 2012
passwords
Okay, the larger scale National Change Your Password Day dreamed up by Gizmodo and Lifehacker was 2/1/2012 but I’m willing to bet more arts managers than not aren’t regular readers of either outlet; as such, today is the arts manager edition, loving dubbed Change Your [*******] Password Already!, or CY*PA (ˈsī ● pa) for short.

Improve Marketing Performance By Rethinking Redesigns Part 3

Wed, May 5, 2012
The final installment in this series, which in turn was inspired by an article from Louis Rosenfeld @ smashingmagazine.com, will walk you through the diagnosis process using the criteria outlined in Part 2 as well as review your options for turning the results into positive action.

Improve Marketing Performance By Rethinking Redesigns Part 2

Tue, May 5, 2012
Can Wait Until More Seriously Injured Issues Are Treated
Yesterday’s installment, inspired by an article from Louis Rosenfeld @ smashingmagazine.com, focused on a “fix it once and for all” problem that plagues far too many orchestras. It defined the problem and began presenting solutions; today’s post will dive into additional details on how you can diagnose your condition and what you can do with that

Improve Marketing Performance By Rethinking Redesigns Part 1

Mon, May 5, 2012
paint brush and palette
One of my favorite online tech haunts, SmashingMagazine.com, published an article on 4/16/2012 by user experience and information therapist (what a cool title) Louis Rosenfeld that accurately sums up just about everything that goes wrong with orchestra website redesigns. Of course, he was talking about business websites in general but here’s what you can do

Arts Org Tech Alert: Are You Using Network Solutions?

Tue, May 5, 2012
It’s no secret that some domain name registrars and hosting providers have designed their user policies to intentionally make it as difficult and/or expensive as possible for existing users to move to other providers. The list of tricks in seemingly endless and can be as overt as charging users to export database records and/or registration
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