Continuing in her series of articles entitled “How To Alienate Your Audience In 10 Easy Steps” Holly Mulcahy published the second installment which focuses on musician behavior. Although orchestra musicians don’t have as much direct contact with concertgoers or board members as music directors, there are plenty of points where poor conduct and a sloppy image can alienate audience members…
Year: 2008
Grim Outlook On Cultural Confidence
The latest Cultural Confidence update indicates that the slight upturn in the economic outlook for cultural institutions experienced around the national elections was short lived. Results from the most recent polling cycle indicate that not only do more people feel that their institution’s current economic situation is degrading but their economic outlook sank to a new low since polling began…
Start Thinking About Ticket Prices
The11/26/08 edition of the Detroit Free Press published an article by Mark Stryker that examines some current events in the Detroit Symphony finances. Although the entire article is well written, the part that should catch your eye is about tickets sales. We’re going to explore this issue in more detail next week but take some time over the weekend to give Mark’s article a read then head over to Adaptistration’s ticket …
Thankful thoughts For 2008
I hope everyone has the opportunity to enjoy Thanksgiving with family and friends. Although the 2008/09 season is shaping up to be a trying time for many organizations, one positive aspect is that difficult times help us recognize that which deserves thanks.
Don’t Do What Donny Don’t Does
Over the past few weeks I’ve been inundated with promotional email messages from specialty PR firms pushing a micro-site designed by one of the big budget orchestras in conjunction with the tenure of a key artistic leader. On one hand, I’m very happy to see groups designing and promoting micro-sites but the topic I wanted to write about today is the process orchestras use to promote a new media platform like this to other new media outlets…