Social Media
Following Up On The SFS Social Networking Site
Fri, Jun 6, 2009
by Drew McManus
As promised back in May, it is time to take a closer look behind the scenes at the San Francisco Symphony’s (SFS) social networking site, which was officially launched on May 6, 2009. In order to find out more about how the organization designed the site, how much it costs, and what sort of goals
Ning Off Already
Fri, May 5, 2009
by Drew McManus
On Wednesday, May 6, 2009 the San Francisco Symphony Orchestra (SFS) launched a boutique social networking site based on the Ning platform. If you aren’t already familiar with Ning, it is an enterprise solution that allows users to create their own social networking sites, think of it like a do-it-yourself facebook…
A New, New Media Guide
Wed, Apr 4, 2009
by Drew McManus
Recently, Marc Van Bree published a free eBook about orchestras and new media that serves as the latest episode in his series on the topic. Coming in at 56 pages, Marc’s book is filled with useful info but if you don’t have time to process the entire document, I strongly recommend that public relations and
You Don’t Want To Be “That Guy” Do You?
Mon, Jan 1, 2009
by Drew McManus
Simply put, if you’re a public relations or marketing professional, you can’t get along in this business without a thorough understanding of new media. If you needed any more proof, the always poignant Lisa Hirsch over at Iron Tongue of Midnight published a wonderful post last week entitled “Don’t Be Stupid” which does an excellent
Don’t Do What Donny Don’t Does
Wed, Nov 11, 2008
by Drew McManus
Over the past few weeks I’ve been inundated with promotional email messages from specialty PR firms pushing a micro-site designed by one of the big budget orchestras in conjunction with the tenure of a key artistic leader. On one hand, I’m very happy to see groups designing and promoting micro-sites but the topic I wanted
