Drew McManus on the Orchestra business | est. 2003

Ticket Prices

The Time To Reset Fees Is Now

Wed, Jun 6, 2021
Ticket fees are always a sensitive topic but if there were ever a better time for organizations to revisit how setting fees and communicating those decisions to ticket buyers, it’s now. Following up on yesterday’s post about how orchestras should be reconsidering their ticket fee structure, it’s something I wasn’t actively thinking about until Lisa

BRAAAAAIIINS, er, FEEEEES

Tue, Oct 10, 2015
Adaptistration Zombie
There’s a terrific post over at Vu Le’s NWB in the form of nonprofit Halloween stories from nonprofit managers and the one that struck a chord was the First Place contribution about a terrifying tale of board ambush to raise program fees 50 percent. For the orchestra field, program fees translate to earned income; which

Using Pay-As-You-Wish Pricing To Self-Correct Artificially Inflated Ticket Prices

Wed, Jul 7, 2015
Adaptistration People 124
WQXR Blog published an article by Brian Wise on 7/21/2015 that examines Pay-As-You-Wish ticket pricing for classical music concerts, which was recently implemented in the U.K. via the Hallé Orchestra. Although it is doubtful that Pay-As-You-Wish pricing will become any sort of mainstream ticket strategy, it does serve as a worthwhile conduit for continued examination

High Price Of Tickets Cited Among Greatest Barriers To Attendance

Thu, May 5, 2014
ADAPTISTRATION-GUY-086
A big h/t to You’ve Cott Mail (YCM) for sending around an overview of the Culture Track 2014 report from LaPlaca Cohen, which studies the attitudes, motivators, and barriers of culturally active audiences. I’m still wading through the document but one item that should catch your attention in the YCM overview is high price as

Would You Post Ticket Fees At The Start Of The Buying Process?

Tue, Mar 3, 2014
ADAPTISTRATION-GUY-024
A big H/T to Thomas Cott for pointing out an article by Harriet Meyer in the 1/30/2014 edition of The Guardian that I would have otherwise missed about UK ticket agencies agreeing, albeit after a great deal of pressure, to show the related fee structure at the onset of the ticket buying process. According to
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