Ticket Prices
Paying The Ticket Price Piper
Fri, Jan 1, 2014
by Drew McManus
There were two items of note this week related to ticket pricing strategies. First up is The Metropolitan Opera (The Met), which released data detailing large losses in the wake of dynamic pricing initiatives that ushered in a wave of price increases. Although The Met reversed the decision during Q1 2013, the damage was done
More Than Just A Price Correction At The Met
Thu, Feb 2, 2013
by Drew McManus
The 2/26/2013 edition of the New York Times published an article by Daniel J. Wakin that reports the Metropolitan Opera is lowering ticket prices by 10 percent but the really interesting part here is the reason behind the decision. According to the article, The Met “decided they made going to the opera too expensive.” So
Mid-Day Update: Met Opera Acknowledges They Made Going To The Opera Too Expensive
Wed, Feb 2, 2013
by Drew McManus
More on this tomorrow but the 2/26/2013 edition of the New York Times published an article by Daniel J. Wakin that reports the Metropolitan Opera has announced that they are lowering ticket prices by 10 percent. Acknowledging that the prices have risen to artificially high levels and were now counterproductive for raising revenue and increasing access, the Met is
Death And Transfiguration
Wed, Jan 1, 2013
by Drew McManus
Two items of note to point out today; first up is an article by Matthew Klein in 1/12/2013 edition of The Economist which provides an overview of some of the fiscal hot spots in the field right now. Next up is an article by Zachary Lewis published in the 1/19/2013 edition of the Cleveland Plain
Can You Have Ticket Deals That Are Too Good?
Thu, Jan 1, 2012
by Drew McManus
Following up on last Monday’s Placebo Pricing article, the ever sharp Lisa Hirsch from Iron Tongue of Midnight started doing some digging around in her neck of the woods on ticket price issues and turned up some very intriguing results. In a post titled Pricing and Audience Resentment she provides a few apt observations on timing
