Drew McManus on the Orchestra business | est. 2003

Reader Response: A Student’s view on ticket price

Tue, Jan 1, 2004
It’s funny how quickly we forget what our lives were like in our younger years. Recently I’ve been criticizing the industry for high ticket prices that exclude many young patrons. Several orchestra administrators have written in to remind me that their orchestras (as do most) offer student rush tickets for around the cost of a

Making better musicians for today and tomorrow

Mon, Jan 1, 2004
Historically, most orchestra musicians take a very passive role in how their orchestra functions; artistically, and administratively.  They play the music and administrators make the decisions, end of story.  But one orchestra has taken a large step toward moving musicians from passive to active participants.  The St. Paul Chamber Orchestra recently underwent a massive transformation

I’m not the only one complaining about prices

Sat, Jan 1, 2004
I just ran across this article in the NY Times by John Rockwell entitled Turn-Ons: Classical Concerts. Turnoffs: Sticker-Shock Tickets.  We seem to have similar opinions about the inflated cost of orchestra tickets.    Here’s a teaser: “Museums attract the young because people know they are a good deal: low prices for everyone, and once

Reader Response: Talk is cheap, tickets aren’t

Sat, Jan 1, 2004
I received quite a few responses from orchestra managers challenging my point of view regarding the recent article about orchestra ticket prices . One of which came from Curt Long, the Executive Director for the Dayton Philharmonic…

Talk is cheap, tickets aren’t

Thu, Jan 1, 2004
Audience development is a big issue in this industry. Attendance is down, younger patrons are harder to attract, and subscription series are getting increasingly difficult to sell. In addition to all of the cultural, social, and marketing issues involved with this problem, I think a widely overlooked area is the cost of single tickets… Kennedy Center
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