Drew McManus on the Orchestra business | est. 2003

Happy Memorial Day

Mon, May 5, 2022
Whether you’re home all day staying safe and healthy enjoying the holiday with family and friends or your orchestra is putting on a performance today, try to take a few moments to remember the reason for the holiday. To that end, I wanted to include a little something special today in the form of this

Looking For A Way To Chip Away At The Us vs. Them Walls?

Fri, May 5, 2022
The idea would have never occurred to me in a million years but if you’re looking for a legitimate initiative to help build positive connections between stakeholders, be sure to check out something the Wichita Symphony rolled out a few months ago. Spoiler: they designed an improv workshop. Attended by a cross section of a

Knowing When To Keep Quiet

Thu, May 5, 2022
In the wake of the school shooting in Uvalde, Texas it’s worth pointing out some straightforward, but sometimes easy to forget, advice marketing professional Ceci Dadisman posted across social media: Fellow marketers who manage social media, please consider pausing paid campaigns and scheduled posts today. — Ceci Grasso Dadisman (@CeciDadisman) May 25, 2022 Granted, that

Have You Discovered The Social Media Tracker Project Yet?

Tue, May 5, 2022
Wouldn’t you love to see how effective orchestras are with their social media campaigns? I can only speak for myself, but I’d be surprised if most arts admin professionals wouldn’t love to get their hands on regularly updated data. Unfortunately, there isn’t any sort of resource or database maintained by the usual service organization suspects

Piling On (in a good way)

Mon, May 5, 2022
Who doesn’t enjoy a good list post, to that end, Ruth Hartt published something at her blog highlighting six assumptions arts orgs need to rethink. I agree with all six of Hartt’s points and if you regularly read her blog, it shouldn’t come as a surprise that 1/3 of those items focus on the need
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