Drew McManus
Will Today Be A Flood Or Trickle Of #GivingTuesday Asks?
Tue, Nov 11, 2018
by Drew McManus
Remember last year’s #GivingTuesday when the big Gates Foundation matching fund grant through Facebook inadvertently produced a veritable tsunami of donation requests? By the end of the day, most arts administrators I know were burned out, so you can only imagine how patrons must have felt. It will be interesting to see what unfolds today
Understanding Fee Based Performance Revenue Agreements
Mon, Nov 11, 2018
by Drew McManus
When it comes to how orchestras structure earned income by way of fee-based performance activity, not all agreements are created equal. Interestingly enough, this is one of the few areas within arts administration that share far more with the artist side of the labor equation than not because in the end, the shared goal is
Happy Thanksgiving!
Wed, Nov 11, 2018
by Drew McManus
I’m taking the rest of the week off from blogging and I hope everyone will be able to set aside time to enjoy a safe and relaxing Thanksgiving with family and friends. With any luck, there will be time over the break to finish up the Music of Star Trek podcast Kickstarter video and we
Accept It Then Expand On It
Tue, Nov 11, 2018
by Drew McManus
Every now and then a post inspires a terrific round of thoughtful feedback and that was exactly the case with yesterday’s article about the San Diego Symphony’s New You campaign. And since this isn’t 2009, most of the conversation takes place inside social media channels, which means blog readers don’t always get to stay connected.
Have You Seen The San Diego Symphony’s (SDS) “New You” Marketing Campaign Yet?
Mon, Nov 11, 2018
by Drew McManus
The San Diego Symphony’s (SDS) New You marketing campaign is making the rounds for all the right reasons. It’s fairly straightforward: they put together a group of events to use as a starting point for new ticket buyers to consider for their first concert experience. But in the same way a Kickstarter campaign turns viral,
