The Pandemic’s Impact On Us Vs. Them Syndrome

There’s a fascinating article in the 10/26/21 edition of the Pittsburgh-Gazette by Jeremy Reynolds that examines the impact vaccination mandates are having on Pittsburgh Symphony Orchestra (PSO) musicians. Like many nonprofit performing arts organizations, the PSO adopted vaccination requirements for all artist employees and Reynolds’ article dives into some of the resulting conflict among some musicians refusing to be vaccinated. The article does an excellent job at making clear the requirement …

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Adaptistration, By The Numbers 2021

As promised, it’s time to take a deep dive into what Google Analytics tells us about the last year. In addition to the 2021 review, I’ve included notes and commentary connected to 2020 data in italics. Audience Number of pages per session went up by 3.73 percent. Overall traffic decreased 7.88 percent. What’s interesting here is there was a clear slide about six weeks after 2020’s pandemic driven layoffs and furloughs …

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Adaptistration Turns 18

Today marks Adaptistration’s 18th anniversary. Each year brings something new, wonderful, and unique…even during the pandemic. Typically, I post something with highlights from the last year’s content along with some geeky analysis. But as I was going through the data it just dawned on me that, for whatever reason, I didn’t post an anniversary article last year. That lack of a deep dive meant I have two years of metrics to …

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It’s Never Too Early Or Too Late To Learn About Eye Tracking In Mobile User Experience Research

Just a quick post today to point out an excellent article by Mariana Macedo at Smashing Magazine that examines eye-tracking within mobile devices, an endeavor most nonprofit performing arts orgs won’t have the luxury of exploring. As a result, resources like this are that much more valuable in that they allow groups insight into larger patterns that can translate to their own sites. There’s a good bit of basic information to …

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How To Avoid Facebook #ShareFail

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You might think Facebook would care about sharing correct and current information from your website. Okay, now that you caught your breath after a good laugh, you probably know accuracy and Facebook have an estranged relationship. For example, one problem that has been around for years is you publish a new webpage or blog post and when you go to share, Facebook seems to be pulling up the wrong image, title, …

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