Drew McManus on the Orchestra business | est. 2003

Drew McManus

Promote That Man!

Thu, Jul 7, 2014
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I received an intriguing email in response to yesterday’s post about artist promotion; in particular, the reader was confused about the nature of the relationship between artist and manager as it applies to marketing. Who is responsible for creating the “official” online resource for a soloist, the manager or the artist? I’ve seen pages at

Three Simple Things Artist Managers Can Do To Help Their Clients (but usually don’t)

Wed, Jul 7, 2014
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Artist managers want to help their clients. Really. They do. Yet there never seems to be an end to artist websites that fail to deliver the most basic elements that arts marketing professionals need to adequately publicize their clients. Sure, a number of artist manages farm that work out to a publicist but in the

Almost Back To Normal

Tue, Jul 7, 2014
There’s nothing quite as refreshing as having main power almost within reach after operating on auxiliary power for several days and to that end, I’m still occupied with getting everything shipshape so there’s only a quick pointer to an article in the 6/29/2014 edition of the Green Bay Press Gazette by Paul Srubas that reports

If Supertitles Still Bug You, Then This May Not Be Your Thing

Mon, Jun 6, 2014
Adaptistration Singer
The 6/27/2014 edition of The Verge published an article by Adi Robertson that examines the author’s experience using Google Glass to process translations. Long story short, the device did an excellent job at taking what has become a technologically rooted staple of the concert experience to its next logical evolutionary step. At a showing last

Alex Ross Couldn’t Be More Right (again)

Fri, Jun 6, 2014
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The 6/25/2014 edition of The New Yorker published an article by Alex Ross which examines the Metropolitan Opera’s (Met) ongoing “Klinghoffer” saga. Ross adds yet one more prominent voice of reason to the growing chorus of negative feedback surrounding the Met’s series of executive decisions that produced their decision to cancel the opera’s broadcasts. At
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