Vertically Integrated Mahler
The orchestra field isn’t one to benefit from microeconomics like other fields; case in point, vertical integration holds limited value for performing arts organization business models. At least, not until you drill down into hyper-niche sectors. What is vertical integration? Let TV explain… As Tina Fey’s character, Liz Lemon, realizes, there’s a dark side to vertical integration but what if we could take that same approach and turn it toward something …