2013 Readership Segmentation Survey Results
Thanks to the 648 readers who took the time to complete the 2013 Readership Segmentation Survey; the results have not only been useful, but fascinating; as such, let’s jump right in and take a look at some of the more intriguing results. Readership Ratio One big change from previous surveys is a shift in the ratio of readers who identified themselves as board members/managers, musicians/artists, or patrons/donors. In earlier results, those …