Drew McManus on the Orchestra business | est. 2003

Sex, Drugs, And Classical Music?

Mon, Sep 9, 2004
A few weeks ago I published an article at The Partial Observer about some of the ways classical music uses sex to sell itself.  This week I’m following up on that idea by discussing the growing drug use debate (no, not that kind of drug use). The article, Performance Enhancing Drugs for Musicians?, will be

Concert Companion or ORBIT Part 1

Thu, Sep 9, 2004
It’s time for an exercise in thinking like an orchestra manager.  Here’s the setup: Your orchestra is loosing its audience and you’re considering the benefits of using a technology based product to help build it back up again. Like all orchestras your marketing dollars are limited and the man-hours you can use for writing grant proposals

Keeping Their Heads Above Water

Wed, Sep 9, 2004
There’s been a great deal of national attention devoted to contract negotiations and musician salary these past several weeks – from this column and many others across the country.  And the majority of those discussions focus on how much players earn in the “Big 5” as well as examining other types of benchmarks used to

The Realities of Orchestral Life

Tue, Sep 9, 2004
Next Monday, September 27th I have the honor of serving as a guest speaker at the Eastman School of Music’s Institute for Music Leadership.  The class, taught by Professor Ray Ricker, is titled "The Realities of Orchestral Life" and explores changing attitudes and the ways musicians can become more pro-active in shaping their workplace; my

Play And Talk In Philadelphia

Mon, Sep 9, 2004
Shortly after midnight on 9/20/04 the negotiating teams for The Philadelphia Orchestra Association and the American Federation of Musicians, Local 77,  jointly issued the following statement: The negotiating teams for The Philadelphia Orchestra Association and the American Federation of Musicians, Local 77, have been working for many months in an effort to negotiate a new

Website Reviews: Special Recognition Awards

Fri, Sep 9, 2004
Even though there was only one orchestra in 1st place, I wanted to take the time to award some of the really wonderful and unique aspects from among the websites I evaluated.  These features deserve recognition and attention from those inside and outside of the industry.  I also wanted to point out some orchestra website

The Best Orchestra Website Is In Chicago

Thu, Sep 9, 2004
After the dust settled from the evaluation process, it was clear the winner was the Chicago Symphony Orchestra. They didn’t win because they’re one of the “Big five” orchestras or because they have a big budget, there were plenty of big budget orchestras that received low scores ( {cough, cough} New York {cough} L.A. {cough}

1st Annual Adaptistration Orchestra Website Review

Wed, Sep 9, 2004
What makes a good orchestra website?  Is it pretty pictures, a nice layout, or color scheme that makes you feel warm and comfortable? All of those things are worth considering at some level but they’re also subjective. An orchestra website should focus on two basic principles that are not subjective, one major and the other

Looking At Seattle From A Different Point Of View

Tue, Sep 9, 2004
By now, most folks inside the classical music world have heard about what’s going on at the Seattle Symphony Orchestra (SSO).  But in case you haven’t beep keeping up, here’s the synopsis: the SSO made the decision to not renew 20 year veteran concertmaster Ilkka Talvi’s contract for the 2004-2005 concert season. Since the SSO

Mediocre Sex

Mon, Sep 9, 2004
Ok, the headline was a lure.  What I’m talking about is using sex to sell mediocre musicians playing music that would aspire to be called mediocre. I published an article today in my Neo Classical column at The Partial Observer that examines how cross over and selling classical music with sex can sometimes go well
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