Can You Come Up With The Ultimate Orchestra Slogan?
Orchestra slogans can be a slippery slope, remember the dreadful Philadelphia Orchestra “Unexpect Yourself” campaign/slogan from 2010? But when they work, they can really stick and give a nice force multiplier boost to overall ticket sales, awareness, and good old fashioned buzz. To that end, the Chattanooga Symphony & Opera (CSO) recently launched a social media call for slogans and/or catchphrases they can use for their 2014/15 season. For now, the …