As the Jacksonville Symphony Orchestra (JSO) lockout drags on, orchestra supporters continue to make their voices heard. On 11/26/2007, Marci Gurnow, a clarinetist in the JSO, posted information at JSO Lockdown (a social networking group at Facebook.com) announcing scheduled picketing activities at upcoming First Coast Nutcracker performances. In an effort to help build stronger connections with supporters and create added awareness, the message invites group members to participate by making their own picket signs and taking part in the picketing activity. Furthermore, unless an agreement is reached before next week’s deadlines, the musicians are preparing to let ticket buyers know that, as a result of the lockout, they will not be attending performances with live music, as was promised in the performance’s promotional material…
Year: 2007
Getting Back On The Psychologist’s Couch
Yesterday, my blogging neighbor, Jason Heath, posted an article at Arts Addictwhich touches on the psychology of performers and how it impacts interpersonal artistic relationships. It is a great topic and made me think about how the orchestra business could take better advantage of consumer psychology when approaching audience development…
Social Networking Enters The Labor Arena
At first thought, you might not consider that a social networking site such as Facebook could have much influence on a professional U.S. orchestra work stoppage. However, when the Jacksonville Symphony Orchestra (JSO) lockout began, one JSO patron took it upon herself to establish the Facebook group, JSO Lockdown, in order to raise awareness about the situation. At the time this article is published, the group has attracted more than 800 members since it was founded on 11/15/2007…
Giving Thanks
I’m thankful for being able to live in such a wonderful city with a thriving arts environment. I’m thankful for my blog’s new home and the freedom to invite other talented voices to begin their own blogs. I’m thankful for having the opportunity to earn a living while working from home. I’m thankful for a wonderful public transpiration system that takes me where I need to go when I need to …
New Details From The Lockout In Jacksonville Part 2
On the heels of additional concert cancellations from the Jacksonville Symphony Orchestra (JSO) , the second installment in this series of articles examines additional details that led to the first work stoppage of the season as well as where things are headed. In order to find out more details I contacted Kevin Casseday, musician spokesperson and Jacksonville Symphony Orchestra bassist as well as the musicianâs legal counsel and negotiator, Leonard Leibowitz…