Part 1 in this series examined the value behind re-evaluating how the orchestra business defines a “core audience” and how an organization might go about creating a new definition…
TAFTO 2006 Essay Contest Winner
The winning submission from the TAFTO 2006 essay contest is published at The Partial Observer and is written by Jessica D. from Centennial, CO. If you’ve ever wondered whether or not teenagers would want to go nuts in the privacy of their own room playing the tambourine part to Capricio Espaniol, then look no further. My apologies in advance to everyone who stopped by today for Part 2 of For TAFTO, …
For TAFTO, It Depends On What The Meaning Of The Word ‘Is’ Is
Quick: define the term “orchestral core audience”. Apparently, TAFTO 2006 has sparked a great debate among some in the cultural blog-o-sphere over the concept of just how much impact a program such as TAFTO can have on the overall business development of classical music…
Another Executive Opening
According to the 4/26/06 edition of the Roanoke Times, the Roanoke Symphony Orchestra executive director, Paul Chambers, has resigned from that position as of 4/25/06…
DON’T WAIT, DO IT NOW! HURRY!
I was delighted to discover the 4/25/06 edition of the Philadelphia Inquirer has finally done something which should have been done a long, long time ago…