Blogger and San Francisco Classical Voice published a piece written by their critic, Lisa Hirsch, on 2/21/06 entitled The (High) Price of Music which examines the issues behind why already expensive classical music event tickets are even more expensive after you add the fees…
Sometimes, those fees are downright staggering writes Lisa,
The stated price is not always the final price, of course. Don’t forget those pesky per-order surcharges, often called “convenience fees.” They’re sometimes charged for the “convenience” of phone orders, but are often added for Web purchases, even though online sales cost presenters much less to administer. These surcharges range from no fees…to $13.10.
Ticket prices are already a hot topic here at Adaptistration and throughout the business in general and it’s good to find more media outlets examining this issue and publishing such a well researched articles.
Granted, some organizations have no choice when it comes to charging fees, such as those which do not own their performance venues; however, how they present those fees and surcharges is something they control. Whether or not they spend much time considering those issues is another issue.
What do you think, are fees adding insult to injury to an already high average ticket price?
Postscript: Lisa Hirsch is also the author of the wonderful cultural blog, The Iron tongue of Midnight. Stop by and give it a read during your next work break.