Reader Survey Results: All About Millennials

Adaptistration People 144

On 1/16/2015 we examined some early returns from the 2014 Readership Segmentation Survey and I have finally found some time to dive deeper into that data. We’ll take a look at results from all demographics later this month but today’s post is going to cover results from the 25-34 age group. Without a doubt, the largest increase in overall readership is from Millennials; having said that, their ethnic composition (80%+ Caucasian) …

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Breaking News: Vänskä Changes Name To Emoji

Beloved Finnish Conductor

Following the tradition of North American conductors changing their names to sound more European, conductor Osmo Vänskä announced he is changing his name to a series of emoji, the ideograms, or smileys, used in digital communication. “I got the idea while guest conducting in Japan,” explained Vänskä. “I had never seen emoji before but I was fascinated at all of these kids having entire conversations using nothing but those symbols. It …

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