Hot off the heels of last Friday’s #BanBeloved post, Ceci Dadisman authored an article at ArtsHacker.com that dives deeper into problems that are nothing more than the byproduct of using overly complicated, technical, and flowery messaging.
And since it’s ArtsHacker, it isn’t just a rant (#GuiltyAsCharged). Instead, she provides several useful tools and insights on how to avoid those bear traps.
The post also covers how to avoid using stogy photos and overly complex seating price data.
It’s a cornucopia of guidance and well worth your time.Read We Say We Want New Patrons…But Do We Really? At ArtsHacker.com