Web UX 101

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I recently wrapped up a workshop for Americans for the Arts and Pennsylvania Council on the Arts on Website User Experience with a terrific group of participants taking part in a two-year capacity building initiative titled Arts Marketing and Audience Engagement in the 21st Century: Building the Capacity of Pennsylvania’s Cultural Sector. It was a terrific afternoon; we covered a lot of ground and worked across a variety of skill levels …

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Confused By All The Recent Changes In Mailchimp?


Let’s end the week on a skills-oriented post. If you’re a Mailchimp user, you’ve probably noticed the host of changes and enhancements they’ve rolled out of the last few months. One of the biggest is a complete overhaul of their list and segmentation functionality and if you didn’t know it was coming, it was probably a rude awakening. Fortunately, ArtsHacker has you covered with a recent post from Ceci Dadisman. She’ll …

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Conventional Wisdom Is Rarely Either: Discuss.

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Do you know what a HiPPO is? I bet you’ve encountered one in a meeting whether you knew it or now. For those unfamiliar with the acronym, HiPPO stands for Highest Paid Person’s Opinion. HiPPo’s can be a real challenge to work with, especially if your goal is to create a data driven culture. To help turn the tide of HiPPO driven conventional wisdom, I published an article at ArtsHacker yesterday …

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When Being A Copy Cat Is A Good Thing

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Finding a good WordPress plugin is harder than it sounds. There’s a lot of junk out there but it’s still possibly to uncover a gem of something that delivers on not only features and functionality but uses optimized code that won’t slow down your site or throw conflicts with other plugins and themes. I published a review on one such plugin at ArtsHacker yesterday: a menu duplicator from SevenSpark. If you’ve …

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Get Your Organize On

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Up until a few days ago, I had not heard of Airtable but thanks to a recent overview at ArtsHacker by Ceci Dadisman, I now know it’s something I want to learn more about. You can never have too many options when it comes to optimizing your workflow and improving efficiency. According to AirTable, their platform is “part spreadsheet, part database, and entirely flexible.” It does seem to have two increasingly …

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