ArtsHacker

Because Who Doesn’t Love Infographic Holiday Cards?

Published on Tue, Dec 18, 18 at 2:00 am CST | Updated on Mon, Dec 17, 18 at 5:05 pm CST by Drew McManus

When it comes to finding business oriented holiday cards, there’s no shortage of bland and balanal but coming up with something unique is a real challenge. A few years ago, I came across an idea that hit the sweet spot of personal and meaningful: an infographic holiday card. I published an article with a detailed overview and how to go about coming up with a good info based contact point to …

ArtsHacker Turns Four!

Published on Wed, Dec 12, 18 at 2:30 am CST | Updated on Wed, Dec 12, 18 at 7:26 am CST by Drew McManus

Time continues to fly as today marks ArtsHacker’s fourth anniversary! To mark the occasion, there’s a special 2018 Year In Review post that highlights the most popular posts for 2018, traffic patterns, reader demographics, and all sorts of metrics goodness #DataNerds are sure to enjoy. It’s worth pointing out that year four saw a nice uptick in not only average daily users but the ratio of new users. Moving forward, we …

Forget Coat Check, You Need To Color Check

Published on Fri, Nov 16, 18 at 2:00 am CST | Updated on Thu, Nov 15, 18 at 4:55 pm CST by Drew McManus

If you aren’t already aware of the Web Content Accessibility Guidelines (WCAG), there’s no better time than the present to get started. WCAG is a central element of a series of web accessibility guidelines published by the Web Accessibility Initiative of the World Wide Web Consortium (W3C), the main international standards organization for the Internet. In English, these are the standards that let people with disabilities interact with your online content. As of …

Double Check That Sales Tax

Published on Wed, Oct 31, 18 at 2:00 am CST | Updated on Tue, Oct 30, 18 at 4:21 pm CST by Drew McManus

While most nonprofit organizations are also tax-exempt, that doesn’t mean all your current vendors have the necessary documentation to make sure you don’t inadvertently get charged sales tax. One big change in how all this works is the June 21, 2018 U.S. Supreme Court decision in South Dakota v. Wayfair that now requires most remote sellers (think email marketing providers, web providers, etc.) to begin collecting sales tax in certain states. It’s quite …

Look At That, Older Age Groups Do Use Mobile

Published on Fri, Oct 19, 18 at 2:00 am CST | Updated on Wed, Oct 17, 18 at 5:51 pm CST by Drew McManus

Recently, I had the pleasure of conducting a private Google Analytics training session with a performing arts organization and one of the skills we covered was how to use the Secondary Dimension function to cross tabulate data. During that process, one of the items we uncovered is the top three age groups that converted to ticket purchases using mobile devices were Women, age 55-64; Women, Age 65+; and Men, age 55-64. …

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