Not All Mobile Users Are Right-Handed

For whatever reason, I still see a lot of web design on mobile devices fall into the trap of using buttons that align primarily with the left or right side of the screen. For a low to mid priority call to action, that may be okay but for your highest priority items, like Buy Tickets, you want to use a little UX knowledge to arrive at the best option.

To that end, I published the latest installment in the series of articles that gathers best practices user experience designers consider when building user interfaces. This one covers Fitt’s Law: the time to acquire a target is a function of the distance to and size of the target.

It includes plenty of examples and illustrations on how to find that sweet spot for high priority call to action items on mobile.

Using The Fitts’s Law To Become A Better Manager

About Drew McManus

"I hear that every time you show up to work with an orchestra, people get fired." Those were the first words out of an executive's mouth after her board chair introduced us. That executive is now a dear colleague and friend but the day that consulting contract began with her orchestra, she was convinced I was a hatchet-man brought in by the board to clean house.

I understand where the trepidation comes from as a great deal of my consulting and technology provider work for arts organizations involves due diligence, separating fact from fiction, interpreting spin, as well as performance review and oversight. So yes, sometimes that work results in one or two individuals "aggressively embracing career change" but far more often than not, it reinforces and clarifies exactly what works and why.

In short, it doesn't matter if you know where all the bodies are buried if you can't keep your own clients out of the ground, and I'm fortunate enough to say that for more than 15 years, I've done exactly that for groups of all budget size from Qatar to Kathmandu.

For fun, I write a daily blog about the orchestra business, provide a platform for arts insiders to speak their mind, keep track of what people in this business get paid, help write a satirical cartoon about orchestra life, hack the arts, and love a good coffee drink.

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