When it comes to email mailbox names, the tried-and-true approach for individual accounts is to use their name(first.last@). Beyond that, using departmental names is another good approach (marketing@). Each of those options are straightforward when it comes to assigning the mailbox name, but what about general organizational email addresses?
Sure, you could use info@, contact@, or some similarly boring name but why? The typical purpose of general org addresses is to provide something to use for third party accounts like your email marketing provider, Google, etc.
In those instances, you absolutely want to use an address that can be accessed or recovered regardless of attrition. But no one is forcing you to be boring so why not mix it up a bit (without going overboard)?
To that end, I published an article at ArtsHacker yesterday that provides some inspiration to help get you started.