The Risks And Rewards Of Exposure

Just a quick post today pointing out a terrific piece from Joe Patti on the topic of artists being asked to provide services for exposure to support pandemic efforts.

Unlike most conversations on this topic, Patti’s article isn’t espousing one notion over another, rather, he takes the time to provide specific instances over the last few weeks that span the full range of scenarios that may qualify as exploitation to those that are deserving of exceptions.

A Pandemic Is All The More Reason To Resist “For The Exposure”

The only thing I have to add is an update to the final example where the American Federation of Musicians (AFM) was refusing to provide a variance to use recorded Broadway footage without the usual remuneration even when other artist unions did. The 4/13/2020 edition of reports the AFM has reversed course and granted the exception.

About Drew McManus

"I hear that every time you show up to work with an orchestra, people get fired." Those were the first words out of an executive's mouth after her board chair introduced us. That executive is now a dear colleague and friend but the day that consulting contract began with her orchestra, she was convinced I was a hatchet-man brought in by the board to clean house.

I understand where the trepidation comes from as a great deal of my consulting and technology provider work for arts organizations involves due diligence, separating fact from fiction, interpreting spin, as well as performance review and oversight. So yes, sometimes that work results in one or two individuals "aggressively embracing career change" but far more often than not, it reinforces and clarifies exactly what works and why.

In short, it doesn't matter if you know where all the bodies are buried if you can't keep your own clients out of the ground, and I'm fortunate enough to say that for more than 15 years, I've done exactly that for groups of all budget size from Qatar to Kathmandu.

For fun, I write a daily blog about the orchestra business, provide a platform for arts insiders to speak their mind, keep track of what people in this business get paid, help write a satirical cartoon about orchestra life, hack the arts, and love a good coffee drink.

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