Woo-Hoo Early Studies Support Digital Content Value
Now that groups have been experimenting with the world of digital content delivery, we’re starting to see initial studies emerge measuring effectiveness. Ceci Dadisman published an article at ArtsHacker that examines one such study from a special edition of Culture Track that demonstrates patrons find digital content to be valuable. She also examines some specific efforts from a variety of arts orgs. Yes, People Will Pay For Digital Content