Drew McManus on the Orchestra business | est. 2003

Drew McManus

Getting In On The Super Bowl Action

Fri, Feb 2, 2016
by Drew McManus
Adaptistration People 165
It seems that culture organizations in Denver, CO and Charlotte, NC are leveraging the Super Bowl match between their respective teams for increased media coverage. The Denver Center for Performing Arts bet the Blumenthal Performing Arts and Children’s Theater in Charlotte their team would win (h/t Thomas Cott) while the Colorado Symphony Orchestra and Charlotte
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Using Throwback Thursday To Improve User Experience

Thu, Feb 2, 2016
by Drew McManus
Wayback Machine
Throwback Thursday (#TBT) is more than just a fun social media time suck, it can actually help you improve your online presence. The Internet Archive’s Wayback Machine, which archives screencaps of your website, has been around for some time and it’s just as useful now as ever. Sure, it’s fun to see how some of
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Adopting Video Storytelling Technics To Make Better Connections

Wed, Feb 2, 2016
by Drew McManus
Adaptistration People 183
Toward the end of 2015, I had the pleasure of working with Brian Artka from Size43 Creative, a firm that describes itself as creating films that connect people on a human level. Not long ago, Artka pointed me toward a presentation he put together for the Wisconsin Chapter of the Society of Marketing Professional Services
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Is Fort Worth’s Glass Half-Full Or Half-Empty?

Tue, Feb 2, 2016
by Drew McManus
Adaptistration People 184
Now that the Fort Worth Symphony Orchestra (FWSO) managed to avoid an ugly work stoppage and temporarily release some labor pressure by agreeing to a one-year extension, both sides have the opportunity to emerge from the specter of brinkmanship. Having said that, let’s examine some glass-half-full/glass-half-empty scenarios that may unfold over the next six months
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Introducing Inside The Arts’ Newest Blog: Who’s Your Audience?

Mon, Feb 2, 2016
by Drew McManus
Who's Your Audience Hero
Today marks the inaugural post for the first new blog at Inside The Arts since 2011: Who’s Your Audience?; Doug Rosenthal on the art and industry of classical music. The author is Washington DC based trombonist Doug Rosenthal, who serves as the Assistant Principal Trombonist of the Kennedy Center Opera House Orchestra/Washington National Opera Orchestra (fit
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Adaptistration by Drew McManus LLC is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International.
Permissions beyond the scope of this license may be available at https://adaptistration.com/about/terms-of-use-and-permissions/.

PROFESSIONAL DISCLOSURE

Given the author’s position as an arts consultant and technology provider, he does not publish articles examining or focusing on current clients without first obtaining the client’s written permission.

EDITORIAL COMMITMENT

In order to ensure accuracy and provide a comprehensive perspective on any topic, I allow any individual or person officially representing an organization that appears in any Adaptistration article to submit a response which will be published, unedited. Responses are limited to 200 words and must address the issues at hand and the individuals and/or organizations must also be willing to maintain an open dialog for continued discussion.