Thanks to my blogging colleague, Joe Patti, for pointing out a tremendously useful article at mashable.com from 12/1/2011 by Rachael Gerson that does a terrific job at outlining the impending updates at Google Analytics. And by impending, I mean you’ve got one month to prepare before Google flips the switch on everyone’s account and the old version goes away for good. But know that the improvements are fantastic, I’m particularly excited about the following improvements:
Web/Tech
Put The Flash Down And Step Away From Your Website!
As a follow-up to The Ugly Website article from 11/28/2011, I wanted to take a moment to cover something I left out of that piece but is a crucial bit of information everyone needs to be aware of.
The Ugly Website Roundup
No, this isn’t an official installment in the 2011 Orchestra Website Reviews, instead, it’s a recap of the Your Website is Ugly! session from the National Arts Marketing Project Conference (#NAMPC) in Louisville on the benefits of open source software and how it’s changing the business of web development. But I wanted to take some time to examine a few additional items that didn’t make it into the session.
YOUR WEBSITE IS UGLY!
Looking for a little take home knowledge from that awesome #NAMPC session about ugly websites? Of course you are and the panel speakers aren’t going to let you down. They’ve hand-picked the choicest cuts of prime tips you should carry with you back to your office. Share and enjoy. Content Strategy and Management Tips Embarking on a major overhaul of your website can seem overwhelming. As you endeavor to revolutionize your …
Guest Blogger Gwydion Suilebhan
STRATEGIC DIGITAL COMMUNICATIONS FOR ARTS ORGANIZATIONS: A SEVEN-STEP PRIMER By Gwydion Suilebhan There’s something about technology—let’s admit it—that feels a bit alien to many of us who work at arts organizations. We don’t want to think about what’s involved in making our email work, or keeping our subscriber databases uncorrupted, or ensuring that the phone lines stay open. We just want someone else to read what we want directly from our …