Maybe your website is ugly, maybe it isn’t but today’s title is actually the title of the National Arts Marketing Project Conference session that is the brainchild of Ceci Dadisman, Palm Beach Opera Director of Marketing & PR. In addition to my other activities at the conference, I’m honored to have been asked to sit in on the session as a panelist alongside David Dombrosky and Kimberly Clark.
Web/Tech
Reader Feedback To Predatory Practices
A fascinating comment came in yesterday in response to the post from 9/22/2011 titled A Predatory Practice That Is Sucking This Field Dry. The reader, arts blogger and fellow TEDx Michigan Ave. presenter Gwydion Suilebhan, takes issue with some of the points in the article. And since Gwydion’s observations are so thought provoking, it seemed more appropriate to address them in a dedicated blog post as opposed to a comment reply.
A Predatory Practice That Is Sucking This Field Dry
There is a gang of predatory vendors out there sucking some arts organizations dry without those groups even realizing it. So it’s time to kick open the shutters and blinds and shed some light on these disreputable practices.
It's Surprising To See The Thieves Go To That Much Trouble
The 8/25/2011 FTM Arts Law blog post (HT Musical America) reports on a recent notice from the Internal Revenue Service (IRS) alerting the public about a recent identity theft scam directed toward performing arts groups where the crooks attempted to gather information through bogus forms. All of the advice in the blog post is spot on so take it to heart but what I’m curious about is why the crooks went to that much trouble to begin with.
The Arts Administrator's Guide To Becoming A QR Code Superhero
Oh the places you’ll go thanks to the help of QR codes, those little black and white boxes that can be scanned by smartphones. Thanks to a recent news item from the National Arts Marketing Project, it seemed like it was time to review everything you wanted to know about QR Codes but were afraid to ask. So if you’re not already familiar with QR Codes, here’s the low down on what they do and some ideas about how arts groups can use them.