Drew McManus on the Orchestra business | est. 2003

Utah Symphony

Even More Research Into Making Concert Halls Safe

Mon, Sep 9, 2020
by Drew McManus
There’s a fascinating interview in the 9/25/2020 edition of KUER.com, NPR Utah, where host Caroline Ballard examines a recently completed project by a team at the University of Utah led by scientists Tony Saad and James Sutherland that studied Abravanel Hall’s airflow to help identify risk for musicians in the Utah Symphony. You can listen
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(Image + Perceived Value) x Competition = Relevance

Thu, Feb 2, 2020
by Drew McManus
Adaptistration People 033
There’s a fascinating article written by Taylor Stevens in the 2/26/2020 edition of the Salt Lake Tribune that examines calls to review how local tax initiative dollars benefitting nonprofit arts orgs are allocated. The tax has been in place since 1996 and since then, the primary recipients have been the Utah Symphony | Utah Opera,
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This Is Why I love My Readers

Thu, Aug 8, 2018
by Drew McManus
After publishing last Tuesday’s post on the Utah Symphony’s Rock Stars marketing campaign I was braced for at least some degree of snark but across every single social media platform where discussions ensued, I couldn’t find a trace. In today’s chimp-navigated, troll-powered social media environment, I have to say that genuinely put a smile on
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I’m Just Going To Put This One Out There…

Tue, Aug 8, 2018
by Drew McManus
Here’s a screenshot from the Utah Symphony’s home page. No commentary on my end but I’m curious to know your thoughts on this marketing campaign. Discuss.
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Maestro Rules #21: Don’t Call Your Concertmaster “A Sweetie”

Fri, Nov 11, 2015
by Drew McManus
Adaptistration People 085
There’s a fascinating article by Katharine Biele in the 11/11/2015 edition of the Salt Lake City Weekly that examines a string of key musician dismissals and demotions alongside a general uptick in musician attrition at the Utah Symphony since current music director, Thierry Fischer, arrived in 2009. At 4600 words, the article is decidedly exhaustive
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Permissions beyond the scope of this license may be available at https://adaptistration.com/about/terms-of-use-and-permissions/.

PROFESSIONAL DISCLOSURE

Given the author’s position as an arts consultant and technology provider, he does not publish articles examining or focusing on current clients without first obtaining the client’s written permission.

EDITORIAL COMMITMENT

In order to ensure accuracy and provide a comprehensive perspective on any topic, I allow any individual or person officially representing an organization that appears in any Adaptistration article to submit a response which will be published, unedited. Responses are limited to 200 words and must address the issues at hand and the individuals and/or organizations must also be willing to maintain an open dialog for continued discussion.