You don’t have to have to be a genius to realize that San Antonio Symphony President & CEO, David Green, is down for the count…
Ever since announcing the decision not to renew the contract for SAS music director, Larry Rachleff, Green and the SAS executive board have been pummeled with bad press as SAS insiders and outsiders alike point out the gaping holes in the logic they presented explaining their decision.
Throughout this ordeal, the San Antonio Express-News writer Mike Greenberg has done a great job at presenting both sides of the issues. However, Mike’s article from 12/16/06 tells it like it is and does a wonderful job at pointing out Green’s quagmire in the form of a mock memo to David Green. Mike goes so far as to frame the discussion using analogies that Green, a former Coca-Cola executive, will hopefully connect with:
“Let me tell you something that, as a former executive of the Coca-Cola Bottling Co. of the Southwest, you might appreciate:
Remember New Coke?
Well, your decision to give music director Larry Rachleff his walking papers is your New Coke.”
I can’t think of any other method capable of getting across what Green should interpret as an obvious point without the use of a 2×4.
If the orchestra is lucky, Green (with the support of the SAS executive board) will perform all the necessary political maneuvers to successfully kiss Larry Rachleff’s ass and get him to come back, even if it means waiting it out until Larry is done with his recently renewed Rhode Island Philharmonic contract.
Then again, maybe Green is among the small percentage of consumers that actually preferred New Coke and he simply doesn’t get what all of this fuss is about.
Personally, I would like to think that this sort of behavior is limited to the air space surrounding San Antonio but I’m watching another situation begin to brew in another part of the country that could have similar consequences for the organization.
For the time being, I’m going to bite my tongue and watch what happens in the hope that this orchestra will avoid launching their own version of New Coke. Nevertheless, if they begin gearing up the factory to produce this wicked brew, all bets are off.