Hopefully, you caught Peter Dobrin’s article in the 6/27/2011 edition of the Philadelphia Inquirer which examines the Philadelphia Orchestra Association’s (POA) request to be relieved from their musician pension obligations via their bankruptcy petition. Dobrin provides an enormous amount of insight into current events an additional item worth considering here is the POA’s historic position on those pensions…
Copywriting Errors That Can Ruin Your Orchestra's Website
There’s a wonderful article at Smashing Magazine by Bradd Shorr entitled Five Copywriting Errors That Can Ruin a Company’s Website. Although geared toward more of a geek crowd there’s quite a bit for orchestra professionals to benefit from so to that end, I’m going to highlight some of Shorr’s points within the context of our field. Error #1: Writing Inwardly Having worked in-house for many years, I’ve fell victim to the …
