The 2019 ArtsReach conference was a great deal of fun; it was a terrific session with an engaged group of attendees. Since I’m all about sharing the love, I wanted to post a copy of the session slide deck here for everyone to use.
This was the first time in about a year since my co-presenter, Ceci Dadisman, and I have presented this in the longer version so in addition to all sorts of new content, we took the time to update existing slides with latest screenshots from Google Analytics admin panels. You’ll also find copious notes describing why each setting is important along with answers to typical questions that arise during the respective setup processes.