Forewarned Is Forearmed: The Latest Social Media Scam

Recently, Joe Patti published an article at ArtsHacker.com that walks you through the way malicious social media bots are beginning to target performing arts organization’s social media feeds. The post provides insight on how to identify bots and why organizations shouldn’t ignore the issue.

A new scam seems to have risen in the comments sections of performing arts venue social media pages. It appears that groups are using bots to populate comments sections of event posts with messages offering tickets due to conflicts and emergencies…For example, I screen captured these for a movie we were charging $5 to see. At the time, we only had 16 tickets pre-sold. From these alone, if you assume two ticket for those that don’t specifically say how many they have available, there are 54 ticket for sale. There were quite a number we deleted before I started saving them for this post.

Check out the screenshot examples and learn more about what you should be keeping an eye on by visiting the article.

Scammers In Your Social Media Community

About Drew McManus

"I hear that every time you show up to work with an orchestra, people get fired." Those were the first words out of an executive's mouth after her board chair introduced us. That executive is now a dear colleague and friend but the day that consulting contract began with her orchestra, she was convinced I was a hatchet-man brought in by the board to clean house.

I understand where the trepidation comes from as a great deal of my consulting and technology provider work for arts organizations involves due diligence, separating fact from fiction, interpreting spin, as well as performance review and oversight. So yes, sometimes that work results in one or two individuals "aggressively embracing career change" but far more often than not, it reinforces and clarifies exactly what works and why.

In short, it doesn't matter if you know where all the bodies are buried if you can't keep your own clients out of the ground, and I'm fortunate enough to say that for more than 15 years, I've done exactly that for groups of all budget size from Qatar to Kathmandu.

For fun, I write a daily blog about the orchestra business, provide a platform for arts insiders to speak their mind, keep track of what people in this business get paid, help write a satirical cartoon about orchestra life, hack the arts, and love a good coffee drink.

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