Recently, Joe Patti published an article at ArtsHacker.com that walks you through the way malicious social media bots are beginning to target performing arts organization’s social media feeds. The post provides insight on how to identify bots and why organizations shouldn’t ignore the issue.
A new scam seems to have risen in the comments sections of performing arts venue social media pages. It appears that groups are using bots to populate comments sections of event posts with messages offering tickets due to conflicts and emergencies…For example, I screen captured these for a movie we were charging $5 to see. At the time, we only had 16 tickets pre-sold. From these alone, if you assume two ticket for those that don’t specifically say how many they have available, there are 54 ticket for sale. There were quite a number we deleted before I started saving them for this post.
Check out the screenshot examples and learn more about what you should be keeping an eye on by visiting the article.
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