So How Do You Really Feel About #GivingTuesday?
Thanks to everyone who reached out with observations about #GivingTuesday following my request for feedback. Perhaps unsurprisingly, everyone who reached out did so directly and under the guise of not wanting to put their name on any specific comment. In a nutshell, almost everyone thought the amount of time and energy spent on #GivingTuesday activity was a negative ROI. Add to that, many felt added pressure from superiors and/or board members …