Resource Tuesday: One Of The Best Free Tools You Can Use To Measure Page Speed

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When it comes to webpage loading times, speed is everything and one of the most common bear traps you can stumble into is assuming your experience visiting the organization’s website is like everyone’s experience. Au contraire… Fortunately, there are a bevy of free tools you can use to get a realistic idea of page load speeds and I highlighted one in particular via a post at ArtsHacker yesterday: WebPageTest.org. If the …

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What We’re Thankful For As Arts Administrators 2016

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In a field where it can become all too easy to feel the pressures of the day to day grind, we sometimes forget to take a step back and acknowledge the things we’re grateful for. To that end, I asked the contributors at ArtsHacker to continue our tradition from last year and share a few of the things they are grateful for as arts administrators during this Thanksgiving season. I hope …

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If You’ve Been Looking For A Reason To Jump Into Using Google Analytics, Here You Go

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Sure, you know what Google Analytics is and it’s something you should be using but for whatever the reason, you just haven’t been able to get around to getting your feet wet. The good news is I have just the thing to help you take that plunge. Recently, my fellow ArtsHacker, Ceci Dadisman, and I enjoyed giving a presentation to attendees of the Institute of Outdoor Theatre 2016 conference on how to use Google …

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A Broader Perspective On How And Why Arts Managers Change Jobs

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Last September, we examined the results from a survey designed to learn more about what influenced orchestra managers to change jobs in a pair of articles (part 1 and part 2). The results were fascinating enough that I ran a similar survey at ArtsHacker.com to gain a broader perspective beyond the orchestra field. I published an article there today with those results and there were decidedly differences when compared to the …

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Step Up Your Data Driven Decision Making Process

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Although Google does an excellent job making Analytics user friendly and beneficial right out of the box, that doesn’t mean you can’t make it even more applicable to your organization’s needs. To that end, one of the most frequently misunderstood elements of Google Analytics (GA) is Session and Campaign lengths. In order to help provide a better understanding, I published an article at ArtsHacker today that examines why those settings matter, …

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