Drew McManus on the Orchestra business | est. 2003

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Readership Survey Results Part 2

Tue, Feb 2, 2009
Part 1 in this series examined the 2009 Readership Segmentation Survey demographics and this installment will continue by examining and comparing respondent’s media and culture habits along with blogging and online habits. Undoubtedly, these sections produced some of the most fascinating and constructive data from the entire survey and will serve as some of the

Readership Survey Results Part 1

Mon, Feb 2, 2009
Let me guess, you’re between 35-55 years old, male, Caucasian, do not have children, are well educated, are at the high end of the IRS 25% tax bracket, and reside in one of five states with the most electoral college delegates. At least that’s how the data from the 2009 Readership Segmentation Study describes the

So That’s Who You Are

Fri, Feb 2, 2009
The 2009 Reader Segmentation Survey received hundreds of responses and out of that mix, one lucky entry was selected at random to win the free three month subscription to the Naxos Music Library. Thank you to every reader who completed a survey; the response was incredible and although I wish everyone could receive a prize,

Checking In On Charleston

Thu, Feb 2, 2009
The 2/18/2009 edition of the Charleston City Paper published an article by Greg Hambrick that does a good job outlining the current situation at the Charleston Symphony Orchestra. According to the article, the organization projects a major cash flow deficiency sometime in March and is pressing musicians to reduce the number of salaried members. We’ll

Putting Out Some Fires

Wed, Feb 2, 2009
Yesterday’s article generated a good bit of direct email messages from managers across the country. Some enjoyed the article and found it enormously useful and others were very upset. In the case of the latter group, the issue mentioned most often could be summed up as displeasure over focusing on the negative without offering solutions
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