Big or small, a new revenue stream is a new revenue stream. And if you can tap into it without investing any real time or treasure then all the better, right? What it you could have all of that and the new revenue stream would also improve operation efficiency? In short, I’ve got two words for you: monetized auditions…
What If You’re Not As Awesome As You Think?
Among the 29th Annual Conductors Guild Conference sessions, one that stuck out in particular was the Auditioning Players panel discussion featuring musicians from the St. Louis Symphony Orchestra (SLSO) talking about how to audition musicians, what to listen for, best practices, challenges and solutions to common issues, etc. Anecdotally, the SLSO is genuinely known for running one of the better audition processes in the US; from both the operations and audition …
