There’s a must-read article at Butts In The Seats about the nagging peril of ticket spoofing which is when disreputable individuals prey on your potential ticket buyers by presenting themselves as legitimate vendors for your events. You’ve likely seen adds whether you knew it or not, especially at outlets like Facebook.
In short, these scam artists bilk ticket buyers with exorbitant fees, treat buyers poorly, and let you deal with the ugly aftermath.
As if selling tickets wasn’t enough of a challenge.
Patti recounts a recent instance at his performing arts organization and how he assisted a ticket buyer who inadvertently fell victim to one of these predators and ended up paying over $120 for two ticket that should have only cost her $43.
The article well worth your time and I’m curious to hear from box office and marketing pros out there about any of your encounters with these reseller reprobates.