I had an interesting conversation with a colleague yesterday asking what I knew about live chat services to field patron inquires as an addition to email, phone, or social media offerings. From a technical perspective, it has never been easier to implement a solution, like LiveChatInc.com, via your website but it is still rare to come across a performing arts org that offers it alongside primary points of contact.
Based on my discussions with arts administrators, the challenge isn’t technical so much as labor; having someone knowledgeable enough to field questions who is also available outside of regular business hours is not an easy nut to crack. To that end, I’m curious to hear from arts admin readers out there to help aggregate some light on this shadowy subject.
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