Drew McManus on the Orchestra business | est. 2003

If You’ve Ever Forgotten What Caused A Spike In Your Analytics, This Is The Solution You’ve been Looking For

Wed, Aug 8, 2019
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Have you ever been looking at your Google Analytics reports and couldn’t remember what caused a traffic spike? The good news is you’re human and the better news is Google has your back with handy little tool they call annotations. I published an article at ArtsHacker yesterday that walk you through what annotations are and

Curtis’ Latest Efforts In Crisis Management Feel “Really Hollow”

Tue, Aug 8, 2019
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After a wave of public push back against how it has been handling allegations of sexual abuse and impropriety, the Curtis Institute continues to work their crisis management skills toward changing public opinion and shift the narrative. Earlier attempts to assert control over the narrative were met with displeasure from alumni, one of which (Pittsburgh

Stop Spoiling The Newbie Concert Experience

Mon, Aug 8, 2019
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It should come as no secret that we can be our own worst enemies when it comes to turning off new concertgoers and no stakeholder is immune. Moreover, it never hurts to remind ourselves what we can do to avoid these bear traps and to that end, violinist Holly Mulcahy recently published an article that

Tim Smith Couldn’t Be More Right

Fri, Aug 8, 2019
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Veteran music critic and cultural reporter Tim Smith published an article at his personal blog on 7/29/2019 that examined the conspicuous silence from Baltimore Symphony Orchestra (BSO) music director Marin Alsop when it comes to the summer season squashing, gala gouging lockout. I think there’s one person who can cause a major shift in the

2019 ArtsReach Slide Deck

Thu, Aug 8, 2019
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The 2019 ArtsReach conference was a great deal of fun; it was a terrific session with an engaged group of attendees. Since I’m all about sharing the love, I wanted to post a copy of the session slide deck here for everyone to use. This was the first time in about a year since my
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