#TBT It’s Still A Spaceship
As a practical example for yesterday’s post about marketing being more about creating a narrative about attaining what people aspire to rather than selling a product, I want to reach back to a post from November 11, 2009 that examined an iconic clip from Mad Men, Season 1, Episode 13: The Carousel. The entire scene focuses on the advertising firm convincing the client they aren’t there to help them sell a …