Drew McManus on the Orchestra business | est. 2003

Drew McManus

What Do You Call A Conservatory Grad Who Couldn’t Win An Orchestra Job?

Fri, Feb 2, 2016
Adaptistration People 121
Q: What do you call a conservatory grad who couldn’t win an orchestra job? A: An Orchestra Manager. Granted, that’s a really old joke but it seems timely given a recent topic bouncing around related to the notion of degrees and career paths. It started off with a post from Alex Tabarrok on 2/4/2016 at

Is It Time To Bring Back The Take A Friend To The Orchestra Program?

Thu, Feb 2, 2016
Adaptistration People 187
For nine years, the annual Take A Friend To The Orchestra program was a staple of Adaptistration’s Spring content. At its height, it generated more than two weeks of contributions each year but after several years, heading all of those cats became a bit overwhelming so I let the program go silent for two years.

Taming Wild West Style Branding Efforts: There’s A New Sheriff In Town

Wed, Feb 2, 2016
Style Guide Sheriff
Since it was originally published in 2012, the free Website Branding Style Guide resource here at Adaptistration has been a steady fixture among the most popular content. No worries, that resource isn’t going anywhere in the near future but it is worth pointing out that a similar service from a relatively new provider, Frontify.com, is

Who Are You? 2016

Tue, Feb 2, 2016
Adaptistration People 186
It’s time for Adaptistration’s reader segmentation survey. As promised following last year’s survey, I made sure to mark my calendar so that we didn’t inadvertently miss a year (which is what happened in 2014, d’oh!). We need to update and revise what we learned from last year about who you are and what you find most engaging. To

There’s Something Called Ghost Referral Spam?

Mon, Feb 2, 2016
Adaptistration People 185
Do you know if your Google Analytics data is corrupted by ghost referral spam? Wait, I didn’t know Google Analytics data could get spammed. What’s ghost referral spam or for that matter, regular referral spam? Unlike most types of spam you’re probably familiar with already, referral spam doesn’t actually interact with your website directly (which is good)
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