To Subscribe, Or Not To Subscribe, That Is NOT The Question

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There’s an interesting post from Jill Robinson at the TRGArts blog (Robinson is President & CEO of that consulting firm) where she examines the value of traditional subscriptions within the current arts marketing environment. The post presents some case study data to support the continued viability of that revenue stream but it never ceases to amaze me how the field gets tied into knots over this topic. Since the downturn, we’ve …

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Funding Rights And Accurate Program Costs And Bears. Oh My!

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Joe Patti recently published a terrific pair of articles from his Info you Can Use series that are well worth your time. Know Your Funding Rights examines a nonprofit’s right to apply overhead expenses to program costs for grant applications and his follow-up post, Figuring Out True Program Cost, is geared toward helping groups get back into the habit of generating accurate expense reports for grant applications (hint: the key word …

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Reader Request: How Do Negotiations Work?

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I’ve been combing through the 2015 reader surveys and one response to the question “Which topics you would like to see covered?” caught my attention; specifically, the reader wanted to know about how the bargaining process actually worked. The reader indicated a level of frustration with traditional media coverage in that it doesn’t describe what actually happens during negotiations. Fortunately, the negotiation process was one of the very first topics covered …

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Broadening The Perspective On Equal Pay For Equal Work

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When we started examining the topic of equal pay for equal work as applied to substitute orchestra musicians, otherwise known as parity, we compared the parity rate at US and Canadian orchestras in an article from 2/26/2014. At that time, just over two thirds of Canadian symphonic orchestras maintained parity, which was twice the rate of US ensembles. Unfortunately, I left out one important variable in that examination, the only professional …

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Get To Know Your Millennials

I published an article today at that examines an entirely useful infographic from about the marketing and employment habits of Millennials. It’s a wonderfully comprehensive infographic in that it doesn’t gloss over a few key points and instead, focuses on a broader data cross section. At the same time, the data is presented from the value perspective of a typical commercial enterprise but the ArtsHacker post covers a few key excerpts …

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